Pre-launch/ Pre-order
- post teaser chapters and scenes for newsletter
- cover reveal with help from street team
- post teaser images on Instagram
- Run a free book promo (book doggy) for “Spellbound”
- Gather a review team (via newsletter and Twitter)
- Pre-order giveaway?
Launch week
- Live stream launch party on YT
- Do several author takeovers
- Street team posts on social media
- Do a few giveaways with book 1
Post Launch
- Do paid NL promotions –> Try for Bookbub
- Character art giveaway
- Do author takeovers
- Craft and post character merch
- book keychains
- mugs
- shirts
- Do Q+A sessions about the book on YT
- Work on growing NL
- Convention?